为你的生活加入色彩 让我们谈谈色彩!
Where do color trends come from?
色彩的趋势来自哪里呢?
Do they come from the fashion industry? Or the textile industry? Or the paint industry?
它们来自时尚行业?纺织业?还是涂料行业?
Honestly there is not an exact answer; they pretty much come from everywhere. You just need to open your eyes and pay attention to all these different industries or businesses and take note of what they are using.
实话说,没有一个准确的答案;可以说它们来自每一个领域。你只需要睁开你的眼睛,留意这些不同的行业和领域,然后记下来,这些行业都在使用什么色彩。
There are many industries that are global and companies that sell in over 100-200 countries their products so developing a color trend become a cross-cultural global effort.
很多行业是全球化的,也有很多企业在全球一两百个国家销售它们的产品,所以色彩趋势成为了一个全球跨文化的合力结果。
The car you drive, the cell phone you use, the color of your wallet, your purse may feature the colors that are in style in all these different industries and not just one.
你开的车, 使用的手机,钱包的颜色,这些可能都体现所有这些不同行业的流行色,而不仅仅限于一个行业。
The color trends are not limited to clothes or home decoration they apply to everything.
色彩趋势不止局限于服装和家具装饰,它们适用于所有。
Were you aware of the reason the gray color was popular these past few years of the recession? It was because it was the reflection of the economy and the emotions of the people. Color reflects more than light, it reflects cultural changes and sociological shifts.
过去经济衰退的这些年里,你是否意识到灰色流行的原因呢?这是对经济状况和人情感的反映。色彩反映的不仅仅是光,更反映了文化和社会的变化。
Nothing, absolutely nothing, is probably debated more than when the Color of the Year is pinpointed. Among thousands upon thousands of colors spanning various industries around the globe, it must be pretty difficult to select just one color as the Color of the Year?
为年度色精准定位——大概没有比这个更需争辩了。横贯全球范围不同的行业,从数以千计的色彩里面挑选一个颜色作为年度色,这真是太艰难了。
I am pretty sure that some of you must be aware that “MARSALA” was defined as the color of the year by different designers or industries. Maybe if you have attended different conferences regarding design, or fashion or decoration this was one of the colors that were declared as the color of the year. I also have been reading from other sources that Blue Paisley is one of the featured colors presented as the color of the year for 2015. The colors of the year play a prominent role in home decoration, the fashion industry, textile industry and even our ceramic industry.
我敢说你们中间一些人肯定知道“玛萨拉酒红”,它被不同的行业和设计师定义为年度色。也许你们参加了不同关于设计、时尚或者装饰相关的会议,从而得知这款颜色被宣布为年度色之一。我同样在其它的渠道了解到“Blue Paisley”也是2015年被选中的颜色之一。年度色会在家居装饰,时尚行业,纺织业甚至我们瓷砖行业发挥重要的作用。
I don’t think that any of you would make tiles of these two colors, I am pretty sure of that. But you must be aware of these colors and all others that are popular this year to understand the general international mood and use this to your benefit when you manufacture tile, decorate a space, accessorize a series or even the way you dress.
我不认为你们会用这两个颜色来开发瓷砖,我敢肯定这一点。但是你们必须知道这两个颜色以及其它的年度流行色,去更好地了解大概的国际流行趋势,然后当你生产瓷砖,装饰空间,开发系列配件甚至穿着打扮的时候去使用它们,从中获益。
Have you ever taken the time to consider why color plays an important role in your activities of daily living?
Color determines your mood, Mood determines your productivity, and Productivity determines your success and success determines your happiness. And when I say success, I am not talking about it as an economic factor. I’m speaking of it as a measurement of satisfaction.
你是否曾经想过为什么色彩会在我们的日常生活中扮演如此重要的角色呢?颜色决定你的情绪,情绪决定你的生产力,生产力决定你的成功,而成功决定着你的幸福。当我说成功的时候,我不是指经济因素,我用来说的是对满足感的衡量。
So start adding color to your life; be happy and more productive!
所以,开始为你的生活添入色彩;变得快乐而又更有效率!
Humberto Valles
ICC General Manager
翻译:耿海波
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